CREATIVE INTELLIGENCE

Creative Intelligence brings together the intuition of strategy and creativity with the discipline of analytics and technology. It’s how IQ connects brands to the modern consumer and it’s why top companies trust us with their marketing.

SMARTER MARKETING FOR A SMARTER CONSUMER

  • SAY IT WITH VIDEO

    Consumers don't want ads, they want engaging education and entertainment.

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  • Be Useful & Helpful

    Mobile apps let brands become part of their customer’s lives.

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  • Make the Complex Simple

    How do you take something complicated and make it easy?

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  • Design Sells

    Great design sells because it makes everything more delightful.

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  • Press the Right Button

    Finding new consumer insights unlocks hidden opportunity

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  • Start the Conversation

    People need reasons to start talking about your brand.

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  • Eye Candy

    Enjoy a fun look at our work.

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Method

OUR SECRET SAUCE

The three ingredients of successful digital marketing

Connect
Who are your prospects, where are they and what gets their attention? Find out.
Cultivate
How do you create lasting relationships that have value? See for yourself.
Convert
Making sales and missionaries. How it’s done.

Smart Thinking

THE LIBRARY

Get smart ideas and best practices from IQ

How to Market Now
The New Model: Connect, Cultivate, Convert
Connect, Cultivate, Convert
A quick, visual view at the new way of marketing.
Responsive Design
Good user experience means looking great on all devices.
Your Brand On Pinterest
The visual web is here and Pinterest is leading the way.
Infographics
Infographics take dry data and make it interesting and easy to consume.
Twitter for Customer Service
Customer service is a big part of Twitter. So how are companies doing?
3 Models for Social Success
Consider these basic strategies before you leap into social marketing.
Shopper Marketing
Digital brings shopper marketing into the aisle and to the point of sale.

What's New

VIEW THE IQ BLOG

New projects, new news, new ideas

Powerful Social Insights On Tax Day
IQ’s “Tax Refunds” social study is an example of what social listening can reveal. It’s one of the ways we glimpse actual consumer behavior (vs. reported behavior).
All Content is not Created Equal
Attention all you content marketers out there: judgment day is at hand. That’s the day that many brands will wake up soon to discover their content doesn’t attract an audience like they were told it would.
Ditch the Likes for Consumer Loyalty
Gone are the days of relying on clever messaging aimed at grabbing the attention of distracted consumers. Being a consumer-first organization is a universal necessity.